(It's FREE)
Launch is not the finish line. 65% to 85% of an application's lifetime cost is consumed after release.— ISBSG
Most teams budget for the visible tip — server hosting, basic bug fixes, and the initial build (15–35% of lifetime cost). The submerged 65–85% is where apps quietly drain budgets.
Crash triage, fixing broken payment edge cases. Goal: Stop the bleeding and resolve immediate user frustration.
OS compatibility updates, new App Store policy compliance. Goal: Keep the app alive and legally compliant.
Analytics funnel fixes, UX optimizations, adding dark mode. Goal: Improve user retention and competitive edge.
Security upgrades, SDK dependency bumps, backend monitoring. Goal: Stop future breaches and performance degradation.
Round-the-clock intervention for critical, business-stopping issues: server outages, payment API disruptions, major security breaches. Goal: Minimize downtime and protect revenue.
High coupling / missing regression tests.
Action: Stabilization Sprint + QA Matrix.
Fragile logic.
Action: Refactor specific module, add automated tests.
Architectural limits reached.
Action: Rebuild core modules.
AI doesn't automatically make maintenance cheaper — it changes what you maintain. Many AI failures surface in customer support as "the app feels wrong," not "the model is broken."
Our AI & Automation layer (Anomaly Detection, Predictive Analytics, and Self-Healing pipelines) is specifically engineered to absorb these costs — turning the AI Tax into a net operational advantage.
Extra QA testing to manage alert fatigue and prediction errors.
Monitoring user behavior changes after updates to keep recommendations accurate.
Building and maintaining "reset preferences" and "show less like this" UI loops.
When maintenance is engineered as a system rather than treated as a chore, technical debt drops, stability rises, and feature delivery accelerates.
Allocate annually based on your tier:
Close the blind spots (QA Matrix, Dependencies) and enforce Service Credits for <99.9% uptime.
Allocate 15% of sprint capacity to proactive, perfective maintenance every cycle.
We provide flexible delivery models to suit your app's complexity, user base, and budget.
Starting from $500–$1,500/mo
For stable apps or MVPs.
Starting from $1,500–$4,000/mo
For scaling apps requiring regular monthly releases.
Starting from $4,000–$10,000+/mo
For revenue-critical products.
Engagement models: Percentage-Based Retainers · Monthly Hourly Blocks · Pay-as-You-Go
Maintaining a successful app goes far beyond updating code and servers. We provide comprehensive non-technical support to protect your brand reputation and drive user growth.
To maintain stability and catch issues before they escalate, we execute a rigorous schedule of housekeeping activities. Below is a summary — download the full checklist as a PDF or Notion template.
...and 2 more tasks in the full checklist
...and 2 more tasks in the full checklist
...and 2 more tasks in the full checklist
As part of our commitment to modern app maintenance, we integrate Artificial Intelligence (AI) and Machine Learning (ML) into our support workflows.
