Tag Archives: mobile app development companies

The 14 Crucial Steps of Mobile App Development [Infographics]

Mobile app development has been sought by the majority of businesses these days. Fortunately, many business owners have realized that it is hard to survive the battle in the market without abiding by the business tactics and measures that are prevalent today. Even though this is a very thoughtful decision, a lot of failures are still visible.

Analysis shows that one of the main reasons contributing to app failure is the ignorance of the app development process on client side. They jump straight away into project proposal and app development, once they find a suitable mobile app development company, without examining if their expectations are actually practicable. Most are not interested in acquiring any knowledge of the details of development or procedures involved. They basically just want to an app, like they any commodity from a retail store.

Read also:

 5 Reasons to Outsource to a Mobile App Development Company

Each of the app development process is something that has a highly individualised nature and the outcome has a huge dependency factor in several of the decisions taken during the inception phase. This infographics will give you an awareness of the most important steps followed under the mobile app development process.

crucial steps in app development

5 Tips to Ensure Mobile App User Retention

User retention has become a serious concern for almost all business owners. The influx of apps has made retaining users harder than ever for mobile app development companies and marketers.

One should never be afraid that loyalty happens by its own will. You can exhibit a certain level of control over these things, once you get an idea about how people generally behave. So, what are the spheres that you should pay attention to so that you could lure your users and keep their interest alive? The tips below answers you this question.

Watch out negative ratings

Oops! This might keep your app repressed. Bad experiences are communicated more swiftly than good ones. And when you show no interest in attending your users’ concerns and complaints your app review page will be flooded with dissatisfaction, disappointment, and contempt.

Read also: 6 Benefits of Hiring an Experienced iPhone App Development Company

Quick response is paramount for trust building and user retention. Once people feel they are being neglected, there is no way of keeping them hooked on your app. Retaining existing customers is as important as acquiring new customers.

Do not promise what you cannot deliver

A mobile app development company should be careful to deliver what is promised in the app; or maybe it is better said the other way round. Do not promise what you could not deliver.

When a customer finds out that you have lied about something that is promised in your app, they will feel that they have been cheated and eventually they will fail to observe other worthful features in your app.

Think ahead

People don’t restrain themselves to the old views and ideas anymore. This is the age of exploration and comfort living. As a result, the demands and expectations in the market are rising day by day. Apps that make valuable and unique solutions are quickly absorbed into people’s everyday lives.

During the inception of app idea, you should do your homework and try to define why you want to promote something, and equally why your customers need to choose the particular service that you provide. This will make the cornerstone of every achievement that a mobile app development company will make in the future.

Provide existing communication channels

How many times have you felt annoyed when the telephone line that you are trying to reach is found to be dead? Your customers feel the same way when they are not being heard. You should allow your customers to establish personalized communication with you when they are in need of your support.

Recommended read: 5 Reasons to Outsource to a Mobile App Development Company

Making your customers feel like they matter will help you in cultivating trust in your brand. Apps that provides good customer service retains their customers far better than those which doesn’t. Loyalty is something that is determined by a quality and timely service too.

Something that is quite important like establishing a live communication channel, is providing talented personnels who could manage user queries and complaints well. Customers should be given respect for who they are and what they believe.

Ensure user engagement is taking place

Monitoring how much your users are engaged with your app and taking adequate measures to boost engagement will help you in retaining your customers for a long term. It should be noted that each and every user is unique and their needs are different. This in turn calls for delivery of user specific content, which will help in instilling interest and generating revenue.

Mobile Game Development – It’s Past, Present & Future

In the beginning, mobile phones were nothing more than simple voice communication devices. People wouldn’t have even imagined about mobile game development at that time. On 3rd April 1973, Martin Cooper of Motorola made the world’s first mobile phone call to his rival Dr. Engel of Bell labs. Those devices were bulky, large, and plain-looking. Two decades later, IBM introduced the first ever mobile app for a Smartphone.

Mobile phone industry has grown dramatically. As somebody rightly said, “A man is known by the company of the phone he keeps”, mobile phones are more or less one’s status symbol now. We admire our devices and we are very happy to own it. They are more like our companions nowadays.

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4 Awesome Tips to Improve Indie Mobile Game Development

Age of Mobile Game Development, the beginning

Entertainment has always been an essential part of human life. So, it’s no wonder someone thought mobile game development would be a great idea.

The first ever apps included a few unadorned games, calculator, calendar, world clock and contact book that came pre-installed in the mobile devices.

The versatility of mobile phone apps is phenomenal. They range from apps for social networks, travel, health, banking, fitness, news and much more. The mobile game development industry also has its own share to offer.

The first mobile games introduced were a mobile version of Tetris on the Hagenuk MT-2000 device in 1994 and Snake on Nokia in 1997.

First mobile games developed First mobile games developed 1

The scope for mobile games was very limited earlier. The very first games were basic, uncluttered and penny plain. They were characterised with poor visual quality, minimal or no effects, polygon characters, block articles, performance lag, and snail-paced movements.

Initially when mobile hardware development was still in its infancy, the mobile game development industry faced problems due to the low battery life, unavailable memory and poor graphics hardware.

Present day Games

The time when we fancied old-school games like Pac-Man, Galaga, Tetris and Snake are over. Introduction of smartphones was a predominant breakthrough in the communication field. We witnessed major achievements through extreme R&D steps and market analysis, which brought successive versions of highly advanced devices into the market. These devices featured better software and hardware functionalities with each generation.

It is seen that developers are moving away from living room consoles and towards PC and mobile game development. Mobile platforms don’t have the restrictions that come with developing for consoles. They are much cheaper and can be developed without the help of a publisher. And also with the introduction of android and iPhone, mobile game development quality started to close the gap with console games.

Popular Mobile Game Categories

Mobile games refer to video games that are played on mobile devices such as smartphones, tablets, smartwatches and the like. Games can be downloaded from app stores such as Google play or the Apple App store or could come preloaded with the device. It is also possible to play your games from the cloud.

The generally acclaimed qualities of mobile games are the right mix of fact and fantasy, focusing on the game’s graphics, sound, story and replay value.

Some of the leading category/genres of mobile game development include:

Detective games/ Murder mystery games: These games require the player to solve a mystery  and catch the criminal by following various clues.

Combat games: Combat games include fighting opponents, which can be armed or unarmed.

Survival games/ Room escape games/ Zombie games: These games include horror elements and arouse fear in the player. Themes could include death, gore, the undead and possession.

Strategy games: In this type of games, the player should make use of decision making skills to achieve victory.

Simulation games: Simulation games include games that offer realistic interpretations and operations of various machines or real life activities. They are widely used for various training purposes.

Simulation games

Educational games: Educational games are targeted at young audiences. These games should have some kind of educational value. They range from simple spelling games to different types of complex construction games based on the academic level of player.

Sport games/ Competitive games/ Race games: This includes playing any of the traditional sports. Archery games, football, car races etc comes under this category.

Adventure games/ Exploration games: This is a type of game where there is a considerable amount of fantasy and the game goes forward by exploration.

Puzzle solving/ mystery games: This includes the logic oriented games. The player needs to solve puzzles and mysteries to move on to the next level.

The list is only a common classification of the different types of mobile games and is not in any way exhaustive.

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Game Engines

Present day mobile devices offer powerful platforms to develop stunning real life scenes and characters. Mobile game development have evolved from the first single player games to java games and multiplayer 3D games. With the help of full color visuals and realistic sound effects, mobile games can now create a whole new world of augmented reality.

A game engine is a software tool used for creating video games. Unity, CryEngine, J2me and Unreal Engine are the most popular game engines in use today. These engines are chosen based on the type of game that is about to be developed, like a shooter game or a puzzle game.

Unity 3D: The Unity 3D game engine helps you to develop awesome interactive 3D games. It allows cross platform publishing and supports imports from popular 3D applications like Maya.

CryEngine 3: CryEngine helps to create pretty and realistic game visuals with artist-level programming. It also comes with the most powerful audio tool, Fmod. It is considered as the best mobile game development tool for beginners.

mobile game development - cry engine

Unreal Engine 4: This is the most popular mobile game development engine. Some of the most successful games were developed by using this tool which includes ARC Squadron Redux, Batman, and Blade. This tool has a lot of amazing features such as improved dynamic lighting and advanced particle system that enhances the graphics quality.

Unreal engine 4 mobile gaming app

J2me Engine: This is a version of Java. The major advantages of J2me are its security features, development alternatives and omission of any licensing fee.

Features of present day Mobile Games

With powerful hardware and sophisticated tools available in the market, mobile game development has undergone an extensive facelift. More amazing features means there is more control on how much your game can stand close to reality. It also aids in faster development and release cycles.

Detailed characterisation, crystal clear visuals, audio excellence, polished animations, great looking textures, gorgeous art style, near to reality lighting, responsiveness, precision & finesse, and adherence to the fundamental laws of nature are some of attractive features that new generation games offer.

Immersive games with features described above could transform you to a virtual reality and evoke real life feelings and emotions. It could drive you crazy and leave you overwhelmed. You will crave for more gaming hours. There is a global demand for games that test your speed, knowledge, rational thought and common sense.rel=”nofollow”

Some new trends in mobile game development:

Multiplayer games: A multiplayer mobile game allows two or more players to play a single game by sharing the same game environment by using Bluetooth or similar technology. It allows interaction among players and offers real-world opponents. Multiplayer games that supports cross platform gaming are also available.

Social games: Social games are played online and it requires social network integration. It is the most popular game played in the world. These games allow gamers to stay connected with their friends. Mafia Wars and Candy Crush are two of the most successful social network games on Facebook.

Location based games: In location based games, the gameplay progresses based on the location of the player. The location information is commonly retrieved using the GPS technology.

Phone accelerometer: The accelerometer is a device that senses movement or gravity, which in turn helps it to sense the angle at which the device is being held. This has opened a new scope by introducing the technology for playing mobile games. Accelerometer sensors which functions as game controllers are placed to measure the tilt, angle and speed of player actions.

mobile Phone accelerometerPhone accelerometer 2

The Gamer – Age and Gender Groups

Mobile phones were considered as a luxury until not too long ago. But today, they are one among the most common commodities. They are owned by the young and the aged alike. There are more mobile devices than people in this world.

As mobile gaming technology flourished with improved hardware such as the sound cards, graphics cards and powerful & faster processors, it became increasingly easy to conceptualize and design games suitable for all age and gender groups. Quick distraction games are trend setters as they can be played in bite sized chunks when you wait in line or during lunch break. For most people, mobile games are truly entertainment in pockets.

In the US alone, there are more than 100 million mobile game players. This includes children, men, women and the old. The average age of mobile game players is 28 years. Though most of the serious gamers are supposed to be men, recent studies show that over half of the mobile gamers in the world are women. The number of women gamers in developed countries is greater than those in the developing or undeveloped countries.

Many games are now being developed focusing women audiences with apt characters and story lines. A lot of women are already in the executive job titles in the gaming industry.

The Mobile Game Market – Statistics

Mobile game development had been just a fringe activity for years, but now they have come up into the mainstream. The mobile game market is very much on the rise from the past several years.

The global mobile gaming market has been worth about $25 billion by the end of 2015. It is dominated by the US, Japan and China. The Asia Pacific countries as a whole generate about 56% of the world’s mobile gaming revenues.

93% of the d applications are games. Of these, cross-platform games are monetized 25% better. 34% of the top 100 game apps use the Freemium model.

Moving on to social network games; of the 100 million players, about 61% plays them on Facebook. More than 50% of Smartphone and tablet owners play their games every day.

Benefits of Video Gaming

The benefits of gaming goes well beyond entertainment and education. Here are some of them:

  • They help to overcome attention related disorders such as dyslexia.
  • Moderate game playing improves vision.
  • Brain games can boost brain activity and slow down the biological aging process.
  • As a post-injury prescription, it performs a great role in easing pain by diverting attention.
  • Multi-player games help build social connections.
  • Strengthens hand-eye co-ordination.
  • Improves decisive skills.
  • Reduce stress.
  • They help compulsive overeaters and drinkers to curb cravings.
  • Enhance creative thinking.

We should not forget the bad side

Serious gamers spend way too much of their daily hours in front of their gaming devices. One should be aware that, this behavior could damage one’s health. Listed below are some of the most common health hazards that excessive gaming can bring about.

  • Addiction
  • Thinning line between reality and the virtual world
  • Musculoskeletal injuries
  • Aggression
  • Obesity
  • Vision disturbances

Future of Mobile Game Development

“The future of mobile game development is bright. Venture capitalists are investing like mad right now, and start-ups are beginning to see the fruits of their labor with huge returns….…. As mobile devices become more powerful, we’ll also see more mid-core games being produced. Eventually, you’ll be able to play a game as graphically impressive and complex as Halo: Reach, on a handheld. At this point, the industry will revolutionize yet again as the pinnacle achievement is reached. “- Christopher P. Onstad(Lead 3D Modeler, Mega Pickle Entertainment)

Strictly speaking, the future of mobile gaming is unpredictable. It’s been known that built-in hardware features and peripheral accessories affect the way mobile games are played greatly.
The imminent development could be in gaming devices such as Wearables, Phablets, GameStream or VR helmet sets. Or there could be new technologies introduced in mobile gaming including head tracking, computer vision, motion sensing, color detection, sound sensing, and artificial intelligence.

Future of Mobile Game Development

Future mobile phones could be 3D enabled Smartphones like the HTC EVO 3D which enables 3D mobile gameplay.

The term in itself might envelope a whole new sense and meaning as the words of Jennifer Estaris (Designer, Total Immersion) might help convey:

“Mobile game does not mean phone or tablet. It means, ‘Oh, I wore this shirt today, which has connectivity with this bus stop, which alters the world via my sunglasses, and I control the game with my hands… or voice… or… thoughts.”

Visionaries say that there will be more cross platform access in future for the same game. When games are stored and played from the cloud, there will be multiple ways of access to your games. You can start playing your game from your TV and continue to play it on your iPad/Smartphone and then, move on to playing it from your PC.

There is also a massive scope for linking everyday activities to mobile games. Applications such as Foursquare, Wikitude, Layar etc. could be turned into actual games. What mobile game development requires is out-of-the-box thinking and fearlessness to experiment and implement new ideas.

Top Emerging Trends in Mobile App Development

The mobile industry has metamorphosed from the first DynaTAC prototype model to wearable devices and has become part of Internet of Things (IoT) through the last four decades. It is now an integral part of our lives, on account of its usability and affordability. With the mobile app industry evolving at such a fast pace, it is an absolute requirement for a mobile app development company to keep track of the emerging trends in the industry.

User experience comes first: With large-scale competition and increasing number of smartphone users, it becomes imperative that a mobile app should be embedded with features that promote better user experience for its success. Leading mobile app development companies are continuously striving to provide our customers with unequalled user experience from all our apps.

App security: Implementing app security has called for more focus these days. A lot of sensitive information is handled during each transaction. Hackers continuously try to exploit this data. An app that promises high-end security is always a boon to your business goals.

Cloud driven development: The benefits of using the cloud technology in your mobile app development is that the apps can be accessed on multiple mobile devices with same features and functions from anywhere.

Wearable devices: There is no doubt that wearable technology promises to be the future in electronic fashion wears and tech wears and it is certain to hit the billion dollar industry in a big way. Wearable devices are supposed to be taken up by leading enterprises to improve their productivity and efficiency in 2016.

Internet of Things (IoT): Multiple devices are being used by all of us these days. There is a lot of scope in developing mobile applications that can control various electronic devices that we use in our everyday lives. IoT has already influenced healthcare, marketing and business industries. There are a lot of smart home appliances available in the market already.

In- App advertising and purchasing: The paid app download model of monetization is making way to a more practicable solution, i.e. in-app advertising. In-app advertising and purchasing are today’s feasible source for making revenue.

App analytics: Tracing your app’s performance is really crucial in all sectors, because the data is a major deciding factor for streamlining your apps. This data represents customer engagement and success of your app.

Location based apps: It’s happy times for businesses based on location apps, because they are growing fast. There are more and more apps being developed for businesses such as restaurants, real estate, home décors, sales of used products etc.

Recommended read: Why is Apple’s Swift the Future of Mobile App Development?

Location based Wi-Fi services: As data plans are becoming costlier, the prime focus for networking locally is now on Wi-Fi services. Apple has already lead the way by introducing their customers to Beacon technology. Android will follow Apple in the coming years. The advantage is that the businesses could know where there customers are concentrated and provide them with more specific content.

Mobile gaming: Beginning from 2014, the mobile game industry has been gradually shifting from developing single player games to multiplayer games. Another trend developing within mobile gaming is social media integration and cloud driven games.

Enterprise apps are growing: It is predicted that all major enterprises will be developing own apps in 2016, to boost their efficiency and performance. The demands for enterprise apps are currently huge.

Emergence of hybrid apps: Hybrid apps have successfully completed the experimental phase and are now widely being adopted. It combines both the elements of native and web apps. There will be contents that are accessible only locally as well as that are shared online.

M-commerce and Mobile payments: M-commerce and mobile payments are taken up by many users as this has given them the advantage of shopping at their convenience. Consumers can browse, and pay for their goods, all from their mobile without the need of a credit/debit card.

A mobile app development company should be keen in incorporating these trends in their development process, in order to be successful.